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Doris S. Michaels Literary Agency, Inc. » Puma https://dsmagency.com Tue, 13 Jan 2015 22:06:44 +0000 en-US hourly 1 The B Team Website Up And Running! https://dsmagency.com/?p=1732 https://dsmagency.com/?p=1732#comments Tue, 18 Jun 2013 12:00:17 +0000 http://dsmagency.com/?p=1732 The B Team website, a non-profit organization led by Sir Richard Branson and former CEO of Puma Jochen Zeitz. Zeitz is currently co-authoring with Elkington on their new book, Tomorrow's Bottom Line. As seen on bteam.org:
The B Team is a not-for-profit initiative that has been formed by a group of global business leaders to create a future where the purpose of business is to be a driving force for social, environmental and economic benefit.]]>
John Elkington, author of The Zeronauts, helps launch The B Team website, a non-profit organization led by Sir Richard Branson and Puma chairman Jochen Zeitz. Zeitz is currently co-authoring with Elkington on their new book, Tomorrow’s Bottom Line.

As seen on bteam.org:

 

The B Team is a not-for-profit initiative that has been formed by a group of global business leaders to create a future where the purpose of business is to be a driving force for social, environmental and economic benefit.

The initial B Leaders include: Shari Arison, Sir Richard Branson, Kathy Calvin, Arianna Huffington, Mo Ibrahim, Guilherme Leal, Strive Masiyiwa, Dr. Ngozi Okonjo-Iweala, François-Henri Pinault, Paul Polman, Ratan Tata, Zhang Yue, Professor Muhammad Yunus and Jochen Zeitz. Joining The B Team as Honorary B Leaders are Mary Robinson representing People and Dr. Gro Harlem Brundtland representing Planet.

To learn more about The B Team, check out this article by Arianna Huffington of The Huffington Post:

http://www.huffingtonpost.com/arianna-huffington/people-planet-profit-intr_b_3432011.html.

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